Every reformer booked.
Peak and off-peak.
You have a fixed number of reformers and a new studio opening down the road. RunStudio builds the brand that makes people choose yours, fills the off-peak classes, and turns intro-offer visitors into members.
Your reformers are fixed. Growth has to come from filling them.
Where the growth leaks
- The 6pm class has a waitlist. The 11am and 2pm reformers sit empty, and they cost the same to run.
- Another reformer studio has opened nearby with a cheaper intro offer and a better-looking feed.
- Intro-offer visitors take their three classes and move on to the next studio's deal.
- A late cancel in a full class is your most expensive place, empty.
- Beginners want to come but are nervous of the machine, and nothing on your site shows them a first class.
- Members run out of credits and drift before anyone suggests the next pack.
Reformer clients pay a premium, and they notice everything.
They're choosing between you and the studio two streets away, and they've looked at both before they book.
They judge the studio by its feed
Before they book they've seen your Instagram and your website. If those don't look as considered as the studio does, they book the one that does.
Beginners are nervous of the machine
Springs, straps, a moving carriage. People want to see a first class, and to know there's a way in for someone who has never done it.
Many arrive with a reason
A bad back, a pregnancy, a physio's suggestion. They're asking whether it's right for them, and they need a careful answer quickly.
A brand that earns the price you charge.
Website, video, content and enquiries, made and run for you to the standard of your studio.
A website as polished as your studio
Your classes, instructors, intro offer and a clear first-class guide, on a site designed for you and changed by chat.
Website builder, in Platform ›Reformer looks good on camera
A flow, an instructor's cue, the studio before class. Send the clips from your phone on WhatsApp. They come back as short captioned videos in your branding, so your feed looks like a studio worth the price.
AI Content Creator ›Off-peak reformers promoted
The content plan puts your quiet classes in front of the people who can make them: mid-morning, early afternoon, the new beginners' course.
AI Social Manager ›Intro visitors followed up
Every enquiry answered in seconds, and every intro-offer visitor followed up with the next step before they go looking for another studio's deal.
AI Lead Manager ›Fewer no-shows, freed places filled, packs renewed.
With a fixed number of reformers, keeping a member is worth more than finding one.
Fewer no-shows
Well-timed reminders and an easy way to cancel early mean members either turn up or free the place in time for someone else to take it.
AI Front Desk ›The waitlist worked at once
The moment a reformer frees up, the waitlist is offered it. A late cancel becomes a filled place.
AI Front Desk ›Packs that renew
When a member's pack is running low or about to expire, they're prompted to buy the next one before they lose momentum.
How Retention works ›Slipping attendance caught
The member who has gone from twice a week to once a fortnight hears from you before they cancel.
AI Retention Manager ›Three modules. £199 a month each.
Start with the one your studio needs most. Any two are £349, all three £449. Month-to-month, and covered by the 12-week money-back guarantee.
Keep your booking system. RunStudio does the growing.
Reformer studios usually run on a boutique booking platform. Here's what each does well, and what RunStudio adds.
Mindbody
They do well: Booking, marketplace, and payments.
RunStudio adds: A brand of your own, off-peak classes promoted, and freed places filled from the waitlist.
Glofox
They do well: Studio memberships, packs, and a member app.
RunStudio adds: The website, video and content that win the booking, and the pack reminders that keep it.
bSport
They do well: Boutique booking, waitlists, and packs.
RunStudio adds: An AI that works the waitlist, follows up intro visitors and answers enquiries on every channel.
TeamUp
They do well: Scheduling and membership management.
RunStudio adds: Growth on top of the schedule: presence, intro offers converted, packs renewed.
RunStudio works alongside your booking platform. The point is that no reformer goes empty because nobody followed up.
“If we can't increase your retention or add new customers in 12 weeks, you get your money back.”
12 weeks from your first payment. Honoured on request — no forms, no metric small print.
The questions you're actually asking.
How does it fill off-peak classes?
It promotes them in the content plan, offers them to the people most likely to make them, and answers the enquiries that follow. Peak classes fill themselves; the quiet ones need selling.
How does it cut no-shows?
Reminders at the right time and an easy way to cancel early, so a member who can't make it frees the place while the waitlist can still take it.
Do I have to leave my booking system?
No. RunStudio sits alongside your platform. Members keep booking where they always have.
Who makes the content?
RunStudio does. It plans the posts, writes them, and turns the clips you film into captioned, branded video. It learns your voice, and nothing goes out until you approve it.
What does it cost?
Growth, Retention and Platform are £199 a month each, plus VAT. Any two are £349, all three £449. Month-to-month, no contract.
How does the guarantee work?
If we can't increase your retention or add new customers in 12 weeks, you get your money back. 12 weeks from your first payment. Honoured on request — no forms, no metric small print.
What happens to our data?
It's yours. Member details, bookings and payment history stay in your studio's own database. We don't sell or share it.
How fast can we go live?
Growth can be switched on the same day, because it needs nothing from your booking system. Retention and Platform follow as soon as your member list is loaded — the same day if you have an export to hand. Set-up is guided on a call, or do it yourself in the app.